August 31, 2025

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WiiFarm, a multipurpose cooperative society, has officially launched its flagship rice distribution service hub and revolutionary fractional farmland ownership model in Uyo, Akwa Ibom State.

The initiative, aimed at meeting the country’s food security needs, is in partnership with The Factory Company Ltd, operators of the popular NaijaSweet rice and Tutu Chicken brands, the firm stated in a statement.

WiiFarm is a registered, member-owned agricultural cooperative that empowers Nigerians to own, produce, and profit from farmland through strategic cooperative investment models. According to the President of WiiFarm Cooperative Society, Mr Onoke Akhibi, “We are positioning this initiative as a transformational force in Nigeria’s agricultural sector.”

The cooperative’s president expressed his unwavering determination to support the Federal Government, the state governments, and the FCT in their food security drive. “WiiFarmCoop is more than a cooperative — it is a people-powered movement to reclaim our land, unlock rural wealth, and build a new agricultural economy based on ownership, technology, and cooperation,” he declared.

The WiiFarm Multipurpose Farm Estate Project, a 10,000-hectare agricultural development master plan across Akwa Ibom State, is set to cultivate rice, maize, poultry, beef, and fish. Through its fractional ownership model, members gain access to deed-backed farmland units, creating a pathway for long-term asset ownership and wealth creation while feeding directly into established national food brands.

The project will be powered by full mechanisation, GPS-based land mapping, and precision agriculture, as well as international agronomic partnerships. WiiFarmCoop is targeting one million members nationwide through its grassroots campaign, with tools, training, and referral income opportunities built into its digital platform.

The event also witnessed the unveiling of “Seeds of Prosperity,” a manifesto for people-powered agriculture that outlines how cooperatives can reignite Africa’s economic independence and food sovereignty, beginning from the soil. According to Akhibi, “We’re turning villages into economic hubs. This is not just farming. This is a movement.”

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