Meta Platforms has hired Alan Dye, Apple’s longtime head of user interface design, as its new chief design officer, a major talent coup that highlights the Facebook owner’s drive to develop next‑generation AI‑powered hardware and software experiences, according to people familiar with the move and company statements.
Dye is set to lead a new creative or design studio inside Meta, working within its Reality Labs organization to shape the look and feel of products such as smart glasses, headsets and other AI‑integrated devices. He will report to Meta chief technology officer Andrew Bosworth, with Meta CEO Mark Zuckerberg saying the group aims to blend design, fashion and technology and to treat artificial intelligence as a “new design material” for future products.
During nearly two decades at Apple, Dye became one of the most influential figures in the company’s modern design history, helping steer the visual language of iOS, watchOS and key devices including the Apple Watch, iPhone X and the Vision Pro headset. His departure adds to a string of senior exits from Apple as Silicon Valley giants intensify a talent war over AI and hardware, with Meta in particular recruiting multiple former Apple executives to bolster its push into AI‑driven wearables and spatial computing.
