Broom sellers in Abakaliki, Ebonyi State, recorded increased sales during the All Progressives Congress (APC) presidential campaign rally on Monday, November 9, 2026, as traders took advantage of the large turnout to boost their businesses.
The rally, which formed part of the party’s activities ahead of the 2027 general elections, attracted party supporters and political stakeholders from different parts of the state.
With activities concentrated around the Ebonyi Township Stadium and adjoining streets, broom sellers displayed their products and attended to customers who turned out for the event.
Some traders said the increased demand allowed them to sell more products and earn additional income, with prices varying according to the size of the brooms.
A large bunch of broom reportedly sold for between ₦800 and ₦1,500, while smaller sizes went for about ₦500.
Speaking at Kpirikpiri Market, a broom seller, Okechukwu Nworie, said the large turnout of rally participants created an opportunity for him and other traders to increase their sales.
He described the event as beneficial to small scale businesses, noting that the commercial activities surrounding the rally had brought additional income to traders.
Another seller, Grace Nwovu, expressed satisfaction with the increased patronage, saying the opportunity to make extra income was particularly welcome amid prevailing economic challenges.
Jerry Chibueze, who also participated in the sales, said he sold different sizes of brooms for ₦500, ₦700 and ₦1,500.
Although he welcomed the business opportunity, Chibueze noted that the prevailing economic situation continued to affect traders and appealed to political parties and governments at all levels to sustain activities that create economic opportunities for small-scale business owners.
Similarly, another trader, Nkechinyere Ekwe, said the rally helped improve her sales, explaining that medium-sized brooms previously sold for ₦500 went for ₦1,000 during the event, while larger ones sold for ₦1,500.
The increased commercial activity around the rally venue highlighted how large public gatherings can create temporary business opportunities for informal traders and small scale entrepreneurs.
Written by Enitan Mudashiru
