Real Madrid have been announced as a new sponsor of the Madrid Formula 1 Grand Prix, creating a major partnership between one of football’s biggest clubs and Spain’s newest Formula 1 event.
The collaboration brings together Real Madrid’s global sporting brand and the Madrid Grand Prix as the Spanish capital prepares to host Formula 1 racing.
The partnership is expected to strengthen the international visibility of the Madrid F1 Grand Prix while giving Real Madrid an opportunity to expand its presence beyond football and connect with motorsport audiences.
The Madrid Grand Prix represents a significant addition to Spain’s Formula 1 calendar, and Real Madrid’s involvement adds another high-profile name to the event’s commercial ecosystem.
The agreement further highlights the growing crossover between football and motorsport, with major sports properties increasingly partnering to reach global audiences.
